7/16 OZ. 3-1/2" The Heddon Spit'n Image perfectly mimics the frantic antics of a fleeing shad - in fact, it's the Spit'n Image. When retrieved, the Spit'n Image moves from side to side; at rest, the tail sits low in the water. The Spit'n Image Jr. is a little more rounded and has a little more bounce than the original Heddon Spit'n Image.